Our Work (17)
Athens Social Media
From: Athens, Georgia Born: November 5th, 2009
Who We Are
Mitsubishi i with MiEV technology
As the major auto-manufacturers continue to compete for the leading edge technology in their cars, electric vehicles have started to become the center of attention. We first connected with Mitsubishi Motors of North America as they were preparing to launch the “most likable and affordable EV in America”, the Mitsubishi i. The Mitsubishi i is a 100% electric vehicle with a range up to 82 miles on a single charge. To introduce the car to the US, we worked with their team as they were...
Read MoreThe Georgia Theatre
The Georgia Theatre is a local music venue and staple that burned down June 19th, 2009. They contacted us to help create some awareness of the Rebuild effort for its reopen/launch in Spring of 2011. They were working with some budget and time constraints given the fact that their primary revenue source (ticket sales) won’t be available until Spring. Knowing that, we were able to put together a low-cost and successful video tour release to spark interest. We put together the video and...
Read MoreYour Pie
Your Pie is a down-the-line Pizza Restaurant (like a Subway for pizza). We first started working with them two short years ago when they were only one restaurant. They now have nine proud stores open and running with ten more on the way in the next year. A strategic campaign we helped them formulate was “Pie Day”. On March 14th (3.14) we held a promotion where all Pie’s were $3.14… we were hired for the job on March 1st and by March 14th had all three locations in...
Read MorePints and Paints
The owner of Pints and Paints came to us with a name and a link to a website of a similar concept. We helped her craft a uniquely positioned brand focused on local paintings, local brews, and local organizations. Within 60 days of our first conversation (including the december holidays) we helped her establish a business plan, brand, relationships, and studio layout in order to open her doors ahead of schedule. She sold out 6 classes in her first 30 days and is continuing to see growth in...
Read MoreBreakThru
BreakThru is an initiative sponsored by the Georgia STEM Accessibility Alliance (GSAA), a collaborative effort between the University of Georgia and Georgia Institute for Technology. The GSAA is funded by the National Science Foundation Research in Disabilities Education Program. The concept is an online mentoring and learning environment where students with disabilities can increase their chances of graduating with a degree in Science, Technology, Engineering, or Math (STEM Majors). We began...
Read MoreExtra Special People
Extra Special People is a summer camp for kids and young adults with developmental disabilities. We worked them on a campaign called “Jump, Fly, Be Different!” where every person that raised $500 for the organization got to skydive for free. ESP raised over $14,000 and had 24 jumpers on the day of the event. We also packaged this momentum into a further reaching campaign called “Every hero needs a sidekick…” so we can continue to run fun events such as these to...
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